The other day when visiting Amazon.com I got a surprise: a new home page! I guess Amazon is testing and therefore spreading the new home page in the wild with some customers. The new home page shows the new direction of Amazon. In fact it is a long departure from the Amazon that we all [...]
Amazon
Back in the days the promise of Amazon was “Earth’s biggest bookstore”. How easy to believe! Millions of books at a good price with a brand named after another earth’s biggest. Remember? Then Amazon moved on from just books to CDs/DVDs/Games. In my view all still very logic and Amazon executed the right strategy to [...]
I got last month a trial to Amazon Prime. For those who do not know: Amazon Prime requires a 79USD membership per year and as a result you get free 2 day shipping on products that qualify for Amazon Prime. And…. there are many many many products that qualify! So, what has happened in terms [...]
Today Amazon.com visitors are greeted with a message Jeff Bezos on the success of an Amazon program called “Frustration Free Packaging”. Well from the bottom of my heart I can say Thank You for reducing wrap rage since 2008! Only last week I still experienced a frustrating package. I had bought a ScanDisk Memory Card [...]
