I got last month a trial to Amazon Prime. For those who do not know: Amazon Prime requires a 79USD membership per year and as a result you get free 2 day shipping on products that qualify for Amazon Prime. And…. there are many many many products that qualify! So, what has happened in terms [...]
December 2009
“Differentiate or die”… it cannot be more true for Saab. A brand loved for what it was is sadly gone. After GM took over Saab was never really able to get back to its roots in terms of design and differentiation. GM forced Saab to be part of the GM family. Saab cars started to [...]
The New York magazine came today with a surprise: a small booklet with useful ‘products’ for those times one is not flying on JetBlue. The whole booklet is just so fun and so smart! It truly builds on the brand slogan “Happy Jetting” in a very funny way and more important hits home run in [...]
Recently I was in the market for a humidifier. East Coast USA gets quite dry during winters and I wanted to make sure the apartment stayed at a comfortable level. Not knowing anything about humidifiers I went to my favorite online retailer Amazon for some investigation and product comparison. This is how humidifiers look at [...]
Today I had an interesting experience when going to our neighborhood shop called the Amish Market. The Amish Market differentiates itself from the other Manhattan supermarkets by offering some more non-standard products, it’s cozy interior and friendlier staff. So I was surprised to see protestors in front of the entrance advising (e.i yelling) to stop [...]

