There were rumors that Paul McCartney was playing in NYC… Well he actually did play in NYC and I was really curious where he played so I hit the search engines and realized that the essence of the Google and Twitter brands have taken shape. By default I hit Google search only to find out [...]
July 2009
Over the last months Starbucks has done a fantastic job in injecting their core brand promise to the public. Ranging from NY times full page advertisement to outdoor posters the message was the same: it’s not just coffee… it’s Starbucks. All backed up with quality & fair trade messages. I really liked this campaign and [...]
